Case Study

Successful conference management requires careful planning and execution. It is important to have a clear vision for the conference and to be able to execute that vision. It is also important to be flexible and to be able to adapt to unexpected changes.  This is what we pride ourselves on at Red Cool Consulting.

Successful conference management:

• We start early: The more time available to plan, the better. This allows everyone to get all of the details in order and to avoid any last-minute stress.

   

• We are organised: It is important to have a system for keeping track of all of the details. This helps to stay on top of everything and to avoid any mistakes.

   

• We are agile: Things will inevitably change during the conference. It is important to be able to adapt to these changes and to make sure that the conference runs smoothly.

   

• We are always prepared for the unexpected: There will always be unexpected things that happen. It is important to be prepared for these things and to be able to deal with them quickly and effectively.

  Case Study

  A specialist engineering product and service provider was looking to hold a conference for its customers and partners. The goal of the conference was to showcase an exciting new range of products, generate leads for those and other products/services, and build relationships with key decision-makers. 

  Red Cool Consulting was tasked with helping to plan and execute the event to ensure that the event was a success . The engineering company was free to develop the day’s program, to present the key aspects of the launch to the delegates. The details of the program for the staff and delegates was handled by Red Cool Consulting, including

  • Staff and Delegate communications, UK and International.
  • Venue & Accommodation sourcing and managing.
  • Printed materials creation.
  • On-site Management. 
  • Post event feedback, evaluation and marketing management management.

  The conference was a success. The company generated leads, re-established and built on existing relationships as well as creating new long term relationships with key decision makers.   Positive feedback was received from attendees and the guest presenter.  The success of the conference was due in large part to the careful planning and execution of the conference management company.